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Rising star rapper Joey Bada$$ gives his DJ Premier produced ‘Unorthodox’ track the visual treatment as we creep into the weekend.

Joey Bada$$ is a name that every hip hop fan has on the tip of their tongue. His breakthrough mixtape ’1999′ earned the 18 year old critical acclaim in 2012, and he has already announced that he will be dropping a new album come this summer.

Today Joey Bada$$ teamed up with DJ Premier to drop the official music video to his ‘Unorthodox’ track. “Lookin’ at popular colored faces / Observing what my brothers faces in all races / Lost in generations before hatred / See with your eyes dilated for the sake of the Gs,” the Pro Era member opens up the track with.

With a ton of buzz behind him right now, and the talent to match the hype, it will be interesting to see what Joey ends up doing in the next year.

Watch the Joey Bada$$ ‘Unorthodox‘ music video below.